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All my bar charts are zeroed on the average picture. One of the first things we noticed when diving into our pool of photos is that men and women have very different approaches to the camera.Now, you’re always told to look happy and make eye contact in social situations, but at least for your online dating photo, that’s just not optimal advice.For women, a smile isn’t strictly better: she actually gets the most messages by flirting directly into the camera, like the center and right-hand subjects above.from the camera is the single worst attitude a woman can take.In the near future, we’re going to be arranging series of blind dates through the site, and profile photo accuracy vs.the success of the date will be a big part of the report. Our data set was chosen at random from all users in big cities, with only one profile photograph, between the ages of 18 and 32.In the future perhaps we can investigate what’s behind the decline: is it because older guys and their older abs are inherently less attractive, or because women as they age find body shots less interesting?
Men’s photos are most effective when they look away from the camera and In terms of getting new messages, the My Space shot is the single most effective photo type for women.We at first thought this was just because, typically, you can kind of see down the girl’s shirt with the camera at that angle—indeed, that seems to be the point of shot in the first place — so we excluded all cleavage-showing shots from the pool and ran the numbers again.No change: it’s still the best shot; better, in fact, than straight-up boob pics (more on those later). The male “Ab Shot” has the same reputation as the My Space Shot — it’s an Internet cliché that supposedly everyone thinks is only for bozos.But unlike the Abs Shot, this positive effect actually trends As you would expect, women get fewer and fewer new messages as they age (which is a topic for another whole post!
), but this decrease in new contacts is substantially slower for women with cleavage pics.If you want worthwhile messages in your inbox, the value of being conversation-worthy, as opposed to merely sexy, cannot be overstated.